Swipe to Unlock

“Swipe to Unlock: The Primer on Technology and Business Strategy” is a very useful book if you’re interested in technology but aren’t very technical. The authors, Neel Mehta, Aditya Agashe and Parth Detroja, product managers at Google, Facebook, and Microsoft, do a great job of explaining complex tech terms and concepts in plain language.

Reading this book you’ll learn, among many other things, how the Google search engine works, all about Facebook and it’s many strategies, all about Amazon’s strategy, business model and plans, the truth behind self-driving cars, a lot about app business models, how the internet works, plus security, hardware, big data, and emerging markets.

This is a well rounded books for managers, tech people looking to learn beyond their niche, and curious minds in general. At the end of some chapters there are video resources, and at the end of the book there is a very useful glossary of tech terms.

I read the book in a couple of days, and recommend it highly.

By | 2021-09-14T11:22:50+01:00 September 14th, 2021|Books|0 Comments

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