From Seth Godin’s Blog, “Write like a blogger”
Example: “It’s okay if you leave. Bloggers aren’t afraid to include links or distractions in their writing, because we know you’ll come back if what we had to say was interesting.”
Archive for the ‘Marketing’ Category
Write like a blogger
Friday, April 11th, 2008Article: Presenting: Preparation, Process, and Pizzazz
Thursday, April 10th, 2008Presenting: Preparation, Process, and Pizzazz, by Lea Alcantara. In Digital Web Magazine
“It might seem like a good idea when you’re sat in the audience, but once you land your first speaking gig at a web conference it can seem a daunting concept. Why would anyone want to listen to what you have to say–and do you actually have anything worth saying in the first place! Branding expert Lea Alcantara shares what she has learned about putting together the perfect presentation”.
FreeRice
Friday, November 9th, 2007
-It’s nice to do good
- It’s fun
- Very well built site, usability and interaction wise
- You get to help, and learn
“FreeRice is a sister site of the world poverty site, Poverty.com.
FreeRice has two goals:
1. Provide English vocabulary to everyone for free.
2. Help end world hunger by providing rice to hungry people for free.
This is made possible by the sponsors who advertise on this site.
Whether you are CEO of a large corporation or a street child in a poor country, improving your vocabulary can improve your life. It is a great investment in yourself.
Perhaps even greater is the investment your donated rice makes in hungry human beings, enabling them to function and be productive. Somewhere in the world, a person is eating rice that you helped provide. Thank you”.
Site Time Out Lisboa Online
Thursday, November 8th, 2007
Foi finalmente lançado o site da Time Out Lisboa. A revista é 6 estrelas (para ir de acordo à sua própria classificação). Sempre que vou a Londres, a primeira coisa que faço é comprar a versão de lá, e por cá sou assinante desde o número 3. Sou fã absoluto. Está dito.
Em relação ao site porém, não posso dizer o mesmo. O André resumiu muito bem aquela que também é a minha opinião. Por isso, limito-me a acrescentar apenas mais duas notas. A lentidão do site e, se calhar causa da primeira, o facto de estar “embebido” (ou embebedado) no portal Sapo. Não tenho nada contra o sapo. Apenas contra a perda da identidade dos sites, com esta uniformização (guerra sapo vs clix que os prejudica a ambos), ainda que seja “só” o domínio e uma barra geral no topo da página. Para uma revista que em papel é realmente diferente, o site desiludiu-me.
Eco-friendly Products
Friday, September 7th, 2007Part of the Thirty Day Challenge, I created a blog about an issue that I am interested in: Eco-friendly Products. It could have been anything, but I might as well choose something of interest. I have been learning with Ed Dale’s lessons, and following almost all advice, though not all. There is indeed a lot to be learned about Internet Marketing. More on this when I finish my education 
Thirty Day Challenge – I’m in!
Sunday, August 12th, 2007I got to know about the Thirty Day Challenge through the great Brendon Sinclair and SitePoint.
As the site puts it:
I”n a nutshell… The Thirty Day Challenge is about making your first $10 online. For a full 30 days we are going to be showing you exactly how to start your own Internet business and generate your first income online without spending a dime”.
So I’m keeping an open mind and doing it. So far I’ve found very useful advice and tools. I’m working hard to be up to speed, since I only started last Friday, and tomorrow is already day 11. But I’ll do it, and let you know about the experience, and whether I made 1, 10, 100, or no $ at all
Thought for the weekend
Saturday, August 4th, 2007
I am reading Seth Godin’s “small is the new big” and, of course, loving every word of it. This sentence is taken from an article called “Are you a Clown?”. He applies it to the business world, but it means so much more…
“Wishful thinking is not a replacement for the real world”
You’re forgiven Little MOO
Friday, August 3rd, 2007I had ordered my personal cards from Moo. I now ordered some stickers to try.
They made a small mistake with my order. Do you think they waited until I got it (and maybe not even realise it)? No. They sent me this email:
Hello,
I’m Little MOO. We’ve spoken before, I’m the piece of software that
manages your order with MOO.
I’ve done a Very Bad Thing.
Don’t worry – your StickerBook will be fine, but I might’ve lost the
information that tells the real life people at MOO what colour cover
you ordered for your StickerBook.
I might only be a piece of software but I am embarrassed and I do
feel like a bit of an idiot. If you do get the wrong cover for your
book, please accept my apologies and know that someone has fiddled
with my insides and fixed them, and it won’t happen again.
In the meantime, I hope you love the Stickers you ordered.
Very best wishes, and sorry again,
Little MOO.
It made me smile. It made me feel lighter, having had a crappy day up till then. Do you think I cared about the (small) mistake?